Sport Wales launches unique opportunity to get more people in North Wales active.

North Wales is set to pioneer a new push to get more people in the region active.

Starting in January 2018, Sport Wales is leading the search for organisations to form 'Sport North Wales', with a brief to broaden the opportunities for community sport across the region.  A number of information days will be held across north Wales in January for interested parties to find out more.

With a quarter of the total population(1) in north Wales wanting to be more active, according to new research(2) , the programme aims to remove the barriers that are preventing people, particularly those from under-represented groups such as women and girls and those with a disability, from taking part in sport.


"North Wales will be pioneering a new way of working," said Graham Williams, Director of Community Engagement for Sport Wales."It's a model we've been working on for some time, talking to lots of people inside and outside of sport, and we've been asked by Welsh Government to take it forward.

"I believe this is one of the most exciting developments for community sport in Wales for some time. We want Sport North Wales to lead and co-ordinate opportunities for more people to get active, building on, and extending, existing best practice. We want toc reate active, healthy communities that we all want to live in, now and for the future - getting our communities active through sport.

"Our research tells us that nearly 200,000 people in North Wales would like to be active - but are currently leading sedentary lives. To change this we need to empower people to make that first step by removing the barriers that are holding them back. It's important that everyone - regardless of where they live in north Wales - has the opportunity to fulfil their potential through sport. This is at the core of why we need to work differently.

"This is a unique opportunity to introduce a different delivery model to service the whole region with a single mission and purpose," adds Williams."This could be made up in several ways and we are being deliberately non-prescriptive because we want to encourage innovation, new thinking and new ideas and importantly, involve people in north Wales.

"We want to maximise the local connections and the existing best practice to help more people participate more often."

The current model sees Sport Wales invest around £3million in sporting programmes - including school sport - across the six local authorities in North Wales. There is also community activity provided by governing bodies and other sporting organisations. Grant funding is also provided directly to clubs.

The plan for Sport North Wales will see longer-term funding designed to give greater stability to the work to get more people active, as well as access additional sources of income. Funding one organisation will also decrease bureaucracy and increase resources directed to frontline sport.

Williams commented:

"This is about using resources in the best way possible across the region so that every community benefits from sport. The business case put together with the help of local authorities demonstrated that the new model will be more efficient and effective.

"We can be more flexible and agile and respond to the needs of local people. Sport North Wales will be in a better position to look at these needs and plan how to best tackle them.

"We anticipate a number of benefits and a chance to make changes that will support a generation of people."

The tender process for Sport North Wales is scheduled to take place during spring 2018.

Organisations with an interest in getting people active in North Wales will have the opportunity to find out more at a series of information events which will be held in Llandudno, Mold, Plas Menai and Wrexham during late January.  Interested parties are invited to register for free at

The information events are taking place as follows:

Monday 22 January 2018, 10am-4pm, Venue Cymru, Llandudno. This event will be combined with the consultation on the Vision for Sport in Wales.

Tuesday 23 January 2018, 2pm-5pm, Plas Menai National Outdoor Centre, Caenarfon.

Monday 29 January 2018, 2pm-5pm, Holiday Inn Express, A55 Westbound, Nr Mold.

Monday 29th January, 7pm - 8.30pm, Glyndwr University, Wrexham

For further information and to register for an event, go to

  1. Total population of North Wales was approximately 700,000 in 2017 (local authority population projections for Wales, 2014 to 2039). 190,000 adults (ages 16+) in North Wales are not currently active but want to be more active, representing 27% of the overall population of North Wales.
  2.  Source: National Survey for Wales 2016/17, Sport Wales.